The results of PARSHIP’s major survey of UK singles made clear that there is an important role for online dating which opens the way to successful relationships. In the context of online dating as a whole, PARSHIP can be described as a relationship site rather than simply a dating site.
Many British singles would like to change their life by finding a partner: PARSHIP’s Singles Survey showed that they believe in long-term relationships and - in comparison to Western Europe as a whole - remain especially attached to the idea of marriage: it’s more than a matter of “I want to find a girlfriend” or “I want to find a boyfriend”.
At the same time, the survey suggests that, in their search for love, they often uphold the traditional British reputation for reserve. They can also be reluctant to make many compromises in their choice of a partner. Single women in the UK often tend to impose high standards on their choice of a man, while, overall, single men sometimes seem to be suffering a crisis of confidence when it comes to finding the woman of their life.
Even in today’s easy-going Britain, there are barriers for singles to overcome when it comes to making the first important steps towards a fulfilling relationship. PARSHIP brings together single people who, from their very first contact, can be reassured that there are genuine reasons why they could be ‘made for each other’.